A recent Associated Press article has noticed, as election day comes near, both candidates Barack Obama and Mitt Romney have spent a majority of their campaign money in key swing states such as Virginia Ohio, Iowa and Florida However, in this article the Atlanta mayor, Kasim Reed, has claimed that campaign spending in Georgia was lower than it was 4 years ago. Georgia financial monitors claim that the cause of this was because Romney was twice as popular in Georgia now than McCain was in 2008.
This is a noteworthy study for Georgia. Since Georgia is such a heavily Republican state, there are little incentives for the candidates to focus their time and energy in Georgia. For example, the study proved that Romney only invested $16.5 million whereas Obama invested only $7.1 million, which is lower compared to how much they invested in the swing states. They do this because first they would rather want to win the swing states since they tend to have higher electoral colleges than Georgia and second because Georgia is mostly likely going to vote Republican in the election inevitably anyway.
This study shows on a national level how elections have not done much increase to Georgia's economy when the candidates don't focus on it too much. However, regardless of which side it leans to, Georgia still accounts for 16 of the 538 national electoral colleges that decide who becomes future president of the United States.
http://www.dallasnews.com/news/politics/national-politics/20121025-voters-in-georgia-more-afterthought-than-battleground-find-ways-to-make-voices-heard.ece
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